zhuwh
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May 25, 2011, 8:06 PM
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Public figure disclosed that has devoted Windows operating system's space Long Ku the faction, will promote 10 section of about blackberry handsets by the end of the year, the product cover high-end, middle-grade and thousand RMB three scales. coolpad first section of ultra high-end blackberry handset N930 and first section of thousand RMB Android intelligent handset W711 will go on the market in October.
Some analyst indicated that N930 and thousand RMB Android intelligence handset's extrusion, demonstrated the coolpad launches an attack with all one's strength the Android system's determination, is helpful to strengthen the coolpad the product competitive power, also will reverse the domestically produced brand in the intelligent handset market competition status.
According to Yulong coolpad sends brand marketing department inspector general ancient to introduce bravely that the coolpad has adopted the multi-intelligence operating system platform strategy, while insisted that develops WINDOWS the CE platform, lists as the strategic layout the Android platform, invests over a billion RMB expenses to carry on the Android series handset's development. This time Yulong coolpad sends simultaneously to promote superelevation end handset N930 and first section of thousand RMB Android handset W711, tries hard uses “the height to advance together” strategy, fast establishment in Android handset market superiority.
According to Yulong coolpad sends product engineer to disclose that the coolpad the investment research and development time has surpassed for 1 year regarding first section of ultra high-end Android handset N930, surpassed more than 200 person of technical engineers to make carefully, embarked the brand-new UI contact surface and the man-machine interaction system, has applied the massive new innovation technology, it took to the user the experience the effect to surpass iPhone in many aspects 4, very sent N930 is the Chinese telecommunication depth has custom-made the 3G flagship handset, will promote in October. In addition, the coolpad first section of thousand blackberry handset model is W711 (blackberry parts), this is a popular sedan 3G intelligence handset which China Unicom has custom-made, uses 3.5 inch ultra large screens, also will go on the market in October, helps China Unicom to bring the more 3G users.
US marketing research organization Gartner report showed that google Android already surpassed the RIM Corporation's blackberry operating system and other similar products (cheap blackberry accessories), becomes after Nokia Symbian the second big migration operating system, simultaneously, in the second quarter of this year the global intelligence handset quantity of delivery is 63,000,000, grows 50% compared to the same period, is biggest based on the google Android platform's intelligent handset quantity of delivery increased range. In the Chinese market, Android wields great power with great arrogance, domestically produced factories and so on brand Hua Wei, resurgence, coolpad have researched and developed the Android platform product vigorously, the run quantity increase rapidly.
Three electricity consultation senior analyst Zheng Heng believed that at present HTC, MOTO, the coolpad, Hua Wei, the resurgence and so on domestic and foreign factories huddle together the layout Android product, favors the Android platform giant market potential, the intelligent handset has become “the Red Sea” gradually. But if the handset factory wants to form the competitive advantage which in the Android handset domain continues, the variation strategy is the key which determines the final outcome. Zheng Heng further indicated that Yulong coolpad accumulated has the formidable intelligence service platform technical superiority, the coolpad carries on the depth re-development to the Android operating system, integrates the coolpad to the handset user-friendly Yi Yong understanding, forms the cool faction to have the variation product characteristic and the coolpad brain truster gene, forms the coolpad hopefully in the Android handset's variation competitive advantage. From: blackberry phone accessories
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