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The Android through January Has Gained in the Smartphone Market Share

New figures just released from the company comScore have shown that the Android has made an exceptionally large leap in terms of the United States market share of smartphones through the month of January. Most of this market share gain was for the most part at the expense of Windows Mobile.
The comScore market and media analysis firm’s figures that were just released for the United States mobile phone market were for the months of Oct 2009 to Jan 2010. The released results gave the Android figures that showed that it made huge bounds in the smartphone market share by the 2.8-7.1% jump that it made from the Oct 2009 to Jan 2010 time span. That’s a 4.3% net point change in comparison to the entire market and the share gain is over 150% comparative to the Oct share.
With the comment made earlier about the Androids growth being at the expense of the Windows Mobile platform from Microsoft, let’s put it into perspective. Over that same date range period of Oct 2009 to Jan 2010 the Windows Mobile lost 4% of the total market share. The previous share was 19.7% and that dropped to 15.7%.
The market share leader though, results from comScore, still remains the company from the Canadian RIM (Research in Motion) which saw that its shares of the popular Blackberry platform come from 41.3% to 43% pulling in a 1.7% net gain over its already massive market share. Apple is still the number two in market share with their iPhone. The iPhone took in 25.1% with a small net gain from the 24.8% they had in the previous Oct. The Android and Microsoft were the next two and the Palm was number five having a 2.1% net decline of 5.7% from its previous 7.8% share.
According to the figures from comScore the United States smartphone market came in on average of at right about 42.7 million people from Nov to Jan which was an 18% net increase from the Aug to Oct 2009 figures.
With the declines that came in for both the Palm and Windows Mobile devices their market share declines might come in with as much at fault with product cycles than just the popularity increase of the Android.
The current Windows Mobile 6.5 is long overdue for a refresh. Microsoft is finally bringing this refresh in for 2010 with the Windows Phone 7 Series. It’s important to note though that this series is not backward compatible so for any users that are really seeking out a new device they are likely to start to migrate to another platform.
In regards to the decline in the Palm market share that could possibly be attributed to the Palm users beginning to trade up from their older Palm Treo and Centro devices to newer smartphones.
The one thing to know for sure if the Palm and Windows Mobile users are starting to trade in for new mobile devices the one thing that we know for sure is they aren’t all staying with Palm OS or Windows Mobile smartphone platforms.

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Tags: Android, Android Market, apps, AT&T, Smartphones, windows mobile

This entry was posted on Saturday, March 13th, 2010 at 12:12 pm by Bryan Bradshaw and is filed under Cell Phone Applications. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.