Social Networking through Smartphones Growing Rapidly
During the month of January there were more than 10% of the total smartphone users that connected to one or more social networks during the month. This figure might not seem big until you compare it to a double from the 5% that the figure was at just one year prior.
As the rising number of smartphone owners are directing their phone web browser to access one social networking site or another there is a real indication on how the social networking services are extending beyond the norm of the PC.
During the month of January 1 in 3 users of smartphones accessed a social network through their mobile browser. This is up 8% from just a year ago. With the social networking site Facebook the number of the cell phone users, in general, that connected to the site through their mobile browser actually grew 112% in just one year. If you think that figure is high the site Twitter saw a jump of 347%.
Social networking is one of the most popular and the fastest trend in behavior on not just the PC internet but also in terms of the mobile web. The social media platform is actually a very natural sweep spot when it comes to mobile since the mobile devices area really at the core of how people are communicating within their groups no matter if it is by phone call, SMS, email or now ever increasingly through the accessing of social media networking sites through their mobile browser.
The company ComScore, who is responsible for the quoted figures in this article, measured both other mobile phones and specifically smartphones through only the use of the devices browsers. The numbers don’t take account of the almost 6 million mobile phone users that are only using mobile applications.
When you look at and take the mobile phone users in as a whole it is found that more than 1 in 10 are using the devices browser in order to connect to a social network which like stated in the beginning is a jump from 5% from just a year prior.
Over 25 million of the over 500 million users of Facebook accessed the site through the use of a mobile browser and that was well over double that of Facebook’s nearest competitor, MySpace. Facebook surpassed MySpace and has been looking forward since 2009. Their mobile audience did it three months prior to that in February 2009.
The social networking site Twitter has went through phenomenal growth and has found its growth coming from both the PC based visits and a lot on the mobile web. They attracted 4.7 million users for the mobile platform in January.
At the core the influence of smartphones used as a web access point is really growing within the US as you find more and more people beginning to purchase these devices. At the end of last year a total of 17% of all mobile phone users had a smartphone which was a leap from the 11% at just the end of 2008. As there is the manufacturing and release of bigger and better smartphones you can expect these figures to jump again this year.
Related posts:
- Facebook and Twitter Access through Cell Phone Browsers Growing Massively
- Smartphones Pushing the Growth of Social Networks
- Smartphone Sales Anticipated To Pass Computers By 2012
- PhoneFavs: Social Bookmarking Goes Mobile
- Android Devices at 190 Million, $2.5 Billion Run-Rate for Mobile Revenues
- Social vs. Business Phones
- Mobile Phones Emerging As a Key Social Protest Tool
- Top Features for Social Phones
- Smartphones to Make Up the Majority of 2012 Cell Phone Sales
- For The First Time Smartphones Outsell the PC
Tags: Android, apps, Mobile Search


















May 4th, 2010 at 4:23 pm
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